Synonymous with excellence, the Caio AwardIt is the only award in the segment, which makes its importance even greater. The Caio Award aims to promote, disseminate and improve the use of one of the most modern and effective marketing tools available to companies: commercial promotion, live marketing, business tourism and events, choosing the best companies, professionals. and enterprises of these sectors in the country. In addition, the Caio Prize also aims to: rescue the memory and preserve the culture of the sector; stimulate activity as a whole; hold a large meeting among all involved with the sector in the country; promote the host city where the awards are held, their venues and their event equipment.