The Pelikan Group acquired a majority participation in Herlitz AG. The writing instrument specialist took over 66% of the Herlitz shares. Herlitz is considered to be one of the leading manufacturers and suppliers of paper, office and stationery as well as stationery store articles in Europe. The acquisition of Herlitz from Advent International, a global private equity firm, represents for Pelikan a logical step to combine two complementary businesses. Herlitz AG was founded in 1904 and is headquartered in Berlin. Today the company Pelikan is taking over the distribution and marketing activities of the company Herlitz PBS AG for Germany and Austria. Alongside with Pelikan and Herlitz, the brands Geha and SusyCard top off the product line of the Pelikan Group.