Smau

Description Following the success of the previous exhibition, Smau prepares next appointment repeating the exclusively business trade fair formula open to professional visitors only. Smau is a space designed to offer exhibitors and visitors a platform for exchange between demand and supply in the new technologies field addressing not only a public of ICT specialists, but also, and especially, corporate decision makers (particularly those from small and medium-sized businesses), central and local Public Administration officials and professionals, who consider Smau the ideal opportunity to explore the concrete advantages offered by ICT. More specifically, an analysis of the results of a survey amongst last year visitors shows the most significant signs that the Exhibition’s new approach is appreciated: 75% of respondents said that they were in favour of the B2B approach. Smau has shaped its own format, promoting networking and professional updating, becoming a relationship platform that connects companies with the entire innovation ecosystem: digital players, startups, incubators, accelerators, following the dynamics of open innovation. Smau is the main business matching platform in Italy about innovation chosen each year by over 50,000 entrepreneurs, managers of companies and public administrations to grow and update on topics such as innovation, leading-edge technology, digital and internationalization, and thanks to the many projects and events, Smau is also the partner that brings together the best of Italian startups, Universities and Business Schools and Industry and Commerce Associations. During last edition more than 33,000 professional visitors met 400 companies (including big as Cisco, Sap, Samsung Electronics, Microsoft, Canon, Toshiba, Hp, Sony, Fujitsu technology, Adobe, Vodafone) and 355 speakers partecipated to all sessions. The Exhibition will be staged at the Fiera Milan City Center - not Fiera Milano-Pero……